Power the nature
Our commitments
At the heart of the farming world for 3 generations.
We are committed to sustainable agriculture that respects farmers.
Our beliefs, our logo :
It was inspired by Leonardo da Vinci’s Vitruvian Man, a symbol of Humanism that means “Man at the center of everything / Man at the center of the Universe”.
We’ve replaced the man at the center of the circle and square with a plant, representing nature.
We believe in giving more importance to nature.
Let’s change our vision of Man at the center of everything, and give more importance to nature.
Power the Nature
It was inspired by Leonardo da Vinci’s Vitruvian Man, a symbol of Humanism that means “Man at the center of everything / Man at the center of the Universe”.
We’ve replaced the man at the center of the circle and square with a plant, representing nature.
We believe in giving more importance to nature.
Let’s change our vision of Man at the center of everything, and give more importance to nature.
Power the Nature
Power the nature
Our commitments
At the heart of the farming world for 3 generations.
We are committed to sustainable agriculture that respects farmers.
Our beliefs, our logo :
Sustainable agriculture
The environment is the working tool and the basis of the farmer’s job. We need to produce better, enough and with low impact, in order to preserve natural resources for future generations.
Organic or conventional, we think sustainable agriculture, that is to say agriculture with low environmental impact.
We believe in the current agricultural model.
We seek to improve its ecological impact, without further developing machinery, which mobilizes a lot of resources and increases farmers’ investments and expenses.
We work with natural products to improve the efficiency of inputs, whether synthetic or not, to reduce their use in conventional agriculture, and increase the performance of organic farming.
Technical and economic profitability
We have been farmers and traders for two generations.
We understand farmers’ economic issues and technical constraints.
We believe that the development of a sustainable agriculture, less greedy in natural resources and less emitting greenhouse gases, goes hand in hand with a technical-economic profitability of the farms, in which the technological investments would not be privileged.
We develop natural, efficient solutions, capable of meeting environmental guidelines, and allowing farmers to find a “sustainable technical-economic profitability”.
Power the nature
Our commitments
Agricultural activity, whether organic or conventional, always refers to a biological process carried out by a plant, animal or microbial organism.
The main difference between organic and conventional agriculture is the use of synthetic chemicals in conventional agriculture.
Organic agriculture exploits the natural fertility of the soil by excluding the use of synthetic products. It is based on the respect of the agrosystem and the environment with the help of phytopharmaceutical products of organic and natural origin, but which do not contain synthetic substances, and form a limited choice.
But we must bear in mind that organic farming requires almost 40% more surface area, and therefore 40% more resources, to meet the current needs of a growing population.
The challenge of the ecological transition in agriculture does not lie in switching all conventional crops to organic, any more than it lies in switching farmers to digital technology or new technologies that are highly dependent on natural resources.
We think of “sustainable agriculture”, that is to say, agriculture with low environmental impact that would preserve natural resources, the soil and the organic substance in it.
We are working to change the methods and increase the performance of the current agricultural model, to improve the yields of organic crops, and to naturally improve the efficiency of inputs, whether synthetic or not, to reduce their use in conventional agriculture.
We are moving forward to propose sustainable, efficient and profitable alternatives for farmers in the short term. Without changing equipment or investing massively in new technologies, which would only represent an additional expense that many farmers would find difficult to bear, and additional environmental impacts.
We believe that the next green revolution will be that of sustainable agriculture, based on the current agricultural model, and accompanied by global environmental thinking. We believe that it will be driven by farmers and agricultural players, and not by digital technology or machinery, which must remain economical and relevant.
Our history
Proven agricultural know-how
Agricultural merchant and farmer since 1940.
We’ve been at the heart of the farming world for 3 generations.
On the video, an interview from 1990.